Loading…
Back To Schedule
Wednesday, October 23 • 10:15am - 10:50am
Building an Internal Communications Toolbox Across Channels - Northwestern Memorial HealthCare + PoliteMail

Sign up or log in to save this to your schedule, view media, leave feedback and see who's attending!

In this session you will hear how Northwestern Memorial HealthCare successfully optimized their communications strategy, including how to:

    • Assess and identify tool’s organizational fit and ROI to balance needs and budget
    • Evaluate current toolset to determine areas of need
    • Understand how different tools work together to create a seamless multi-channel experience
    • Merge or cut channels to prevent duplication
    • Analyze employee base to factor in multiple profiles
    • Understand email engagement and best practices

Heather Cunningham, Director, Communications
Northwestern Memorial HealthCare

Mike McNeilly, Enterprise Account Executive
PoliteMail


Speakers
avatar for Heather Dillon Cunningham

Heather Dillon Cunningham

Director, Communications, Northwestern Memorial HealthCare
Heather Dillon Cunningham is a seasoned communications professional with more than 25 years’ experience developed powerful healthcare communications for both internal and consumer audiences. She believes the most effective communication campaigns not only inform, but also engage... Read More →

Sponsors
avatar for PoliteMail

PoliteMail

PoliteMail provides meaningful metrics for any of your email communications programs. Create, send, track and measure your Outlook internal communications broadcasts, including corporate newsletters, executive and leadership messages, employee education and training, or any other... Read More →


Wednesday October 23, 2019 10:15am - 10:50am EDT
Wyndham Philadelphia Historic District 400 Arch St, Philadelphia, PA 19106, USA