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Wednesday, October 23 • 12:10pm - 12:45pm
How to Use an Evidence-Based Approach to Building an Engagement Action Plan, Strategy, and EVP - Pearson

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Learn how Pearson has shifted their approach to measuring employee engagement. See how they have been able to successfully move away from relying solely on the traditional annual engagement survey. Instead, they have spent the last year gathering data from a number of sources, including an organizational health survey and an inter-company Innovation Jam.

Discover how Pearson used this feedback to create an engagement action plan, strategy and EVP, including how to:

  • Conduct focus groups and interviews with stakeholders across the organization
  • Define an EVP that works for your employees and organization

Ann Bowen, Director of Strategic Communications

Christine Flores, Director, Employee Communications

avatar for Christine Flores

Christine Flores

Director, Employee Communications, Pearson
Christine is a strategic communications professional with global experience in all major media and a record of success in digital communications, brand and reputation building, marketing and internal communications, crisis/issue management and corporate events.   As a communicator... Read More →
avatar for Anna Bowen

Anna Bowen

Director of Strategic Communications, Pearson

Wednesday October 23, 2019 12:10pm - 12:45pm EDT
Wyndham Philadelphia Historic District 400 Arch St, Philadelphia, PA 19106, USA